Why Real Hardwood

Hardwood.
Hard returns.

Hardwood to the moon! The return on investment rivals almost all materials. Not only are hardwood homes more valuable but they are also the most energy efficient, which means that you save money and make money. A real no-brainer.

Make the Investment
Hardwood has long been the top choice for buyers and remains so in today’s market.
“It all comes down to dollars and ‘sense.’ In addition to warmth, beauty, and durability, hardwood features increase your home's resale value.”
Linda Jovanovich

American Hardwood Information Center

Value in Numbers
Homeowners recover

118%

of the cost of installing wood flooring when selling their home
90%

90% of real estate agents say homes with hardwood sell for more

+2.5%

Hardwood floors add 2.5% to a home’s actual value.

54%

54% of buyers were willing to pay more for homes decked out in hardwood

147%

The average ROI for installing hardwood floors is about 147%

02
Switch it up, updating your cabinetry can be simple and more affordable than you think

By swapping out dated doors and drawer pulls, a homeowner can get the look of a newly updated kitchen and save up to 50% of the cost of a complete overhaul.

Explore Projects

Value in Numbers
01
Add luxury details like trims & mouldings to your home
03
Keep your bills low & your energy efficiency high, hardwood is one of the best insulators

Energy efficient savings

You might think that carpet is a better insulator than hardwood, and you'd be wrong. Carpets stop heat flow, but hardwood actually lets it flow, which means you have to use less energy to warm up your home. It’s just science.

Get Inspired
Get Inspired
ROI Calculator
What is the value of your home?

$100,000

$100,000

$800,000

ROI Calculator
What hardwood projects are you adding to your home?
ROI Calculator
Your return on investment is...

Estimated Home Value Increase

$
2,900
+
00
%
TO
$
3,500
+
00
%

Potential Home Value After Renovation

$
000,000
 - 
$
000,000
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